6 Myths About Affiliate Marketing You Should Not Believe

6 Myths About Affiliate Marketing You Should Not Believe

By Nur Ain Hassan               

Affiliate marketing is a business model in which you can earn money by promoting another company's products or services. You earn a commission when you generate leads, sales, views or clicks via links. Affiliate marketing is often misunderstood as a money making model. This is because of the myths surrounding it. Some blow it out of proportion while a few others demean it. This article dispels the myths surrounding this business model so that you get a deeper insight.

1. It is easy money -This is one of the main reasons people get into affiliate marketing. Set up a website, write some content, embed the links and watch the money roll in. It takes a lot of management to set up a successful affiliate marketing program.

To start with, you have to choose the right niche market, program and product. You have to update the website content regularly. There is a need for SEO compliance as well as product promotion. You also have to keep track of your campaign to replace the not-so-well-performing strategies.

2. It is difficult -Whoa! We just told you it's not easy and now we're telling you it's not difficult. That's the catch. It's not difficult if you are ready to commit some time and effort to its growth. There's a lot to learn about affiliate marketing if you are willing to learn.

3. It won't last - This is the most popular myth in the modern times. The changing Google algorithms are to blame for it.

Google is pulling up sites that have a lot of links and banners, but no content. However, affiliate marketing has evolved incorporating new SEO techniques. Banner ads are being replaced by text ads. Quality content has become the priority. Social media syncing is another method that is being used. So, it is not dying out; it's very much here to stay.

4. There's no money in it - You won't make millions in affiliate marketing, but the revenue can help supplement your monthly income. The commission rates range from as low as 1% to as high as 60%. It all depends on how seriously you pursue it and the area you are targeting. A well-thought out affiliate marketing plan coupled with full-time dedication can earn you serious profits.

5. Choose the most popular niche -A popular niche means more customers, so more money. It is true, but does not guarantee success. What works for a friend might not necessarily work for you. You can opt for a less popular but profitable niche. To add, choose a niche, you are passionate about.

6. Restrict yourself to one affiliate program - You'll have many marketing guides tell you this. The reason they recommend only one program at a time is so that you are able to focus building it rather than dividing your attention between too many. If you want increasing your earnings by joining several affiliate marketing programs, you can choose related ones. This gives customers an opportunity to compare prices raising the chances of a conversion.

So, don't get trapped by these myths and take the right business decisions.

Nur Ain Hassan is an Internet Entrepreneur who specializes in Affiliate Marketing and Online Product Launches. Learn and execute the simple step-by-step plan that can take you from ground zero to having money deposited in your bank account from an online business, every single day for the rest of your life! Visit the website (http://www.EasypreneurMembership.com) to get high quality training in Affiliate Marketing.

Article Source: http://EzineArticles.com/expert/Nur_Ain_Hassan/2021405

Supercharge Your Business Blog With These 5 Easy To Implement Strategies

Supercharge Your Business Blog With These 5 Easy To Implement Strategies

By P Lorraine Wigglesworth 

Business blogs are most appealing and drive most traffic and sales when they focus on discussing and even solving the problems of customers, rather than on the business and marketing part. The fact that consumers love blogs is common knowledge, but that doesn't change the fact that you have to invest time and money in your business blog if you want it to be a magnet for customers. Whether you've just created a business blog or have an older business blog that doesn't get as much traffic and hits as you'd like, the following easy to implement strategies will help you supercharge your blog to boost traffic and engagement and ultimately create leads and sales. For best results, combine all of the strategies below.

Create At Least One Blog Series. A series of posts that share the same theme are more effective at encouraging readers to return to your blog. Blog series create a sense of expectancy and give you the opportunity to explore in depth topics that are of concern to your audience, thus having a more forceful impact than disconnected, standalone posts that come and go. When it comes to blog series, the limit is your creativity.

You can create blog series to present interviews with experts in your industry, introduce your audience to key people in your company, tackle a topic of contention in your industry from different angles, or simply break down a very long post or complicated topic into smaller parts to make it easier to digest for your audience. You can run multiple series in parallel on different days of the week, or focus on one series at a time. Regardless of the type of series you choose to develop for your blog, focus on cohesion and continuity to ensure that the different installments stick together.

Turn Your Blog Into an Elegant Customer Support Resource. Another way to supercharge your business blog is to take all those questions that prospective customers are asking you through email, on the phone, or via social media and answer them directly on your blog through informative posts. Not only does this help you build trust, but it can also make the life of your customer support team easier. For this strategy to work, however, you must use search engine optimization effectively to make your blog content easy to discover, and implement a convenient search bar on your blog, if you don't have one already. Furthermore, it's necessary for you to market your blog as a comprehensive yet pleasant to read resource for your customers.

Make Your Text-Based Blog Posts Mouth-Watering. To pull this off you need three things: high-quality images from premium stock image sites such as iPhoto, killer headlines, and a stylish blog design with elegant formatting (sub-headings, bullet-point lists, and a legible font). Spending a bit of money on tasteful graphic design, premium photography, and copywriting services is a good investment because it will make your blog stand out. It's easy to outsource blog design projects these days, and you can get high-quality work done by freelancers quickly and effectively without the inflated costs of big online marketing and graphic design agencies.

Integrate YouTube Videos Into Your Blog. For most people, videos are more exciting than text. They are easier to process and tend to make a stronger impact on viewers. You should by no means limit your video marketing efforts to YouTube, Facebook, or other social networks that support videos. By making videos a prominent part of your blog, you can add more flavour to it, boost your traffic, and perhaps even boost sales.

Ideally, you will want to create unique videos for your blog that your audience can't see anywhere else. If you feel comfortable behind a camera, consider narrating your posts to your audience through video, using images and infographics to highlight key points. Other video marketing ideas for your blog include behind the scene sneak peaks at your team at work and interviews with people in your company or industry.

Promote Your Blog Rather Than Your Website. Many people prefer a company's blog to its website because the blog contains more practical information and drops the business tone to provide content in a more friendly and accessible format. A very effective way to supercharge your business blog is to make it the target of your online marketing efforts on a regular basis. So, instead of directing customers to your business website, use Facebook, Twitter, and all the other social networks you're active on, as well as your email marketing campaign and even Google ads to drive massive traffic to your blog. Then you can subtly and seamlessly integrate your key products and services into your blog posts as solutions to the problems you are discussing, and drive sales in an effective way.

In the end remember that blogs tend to eat more content than social networks. The key to maintaining an engaging blog for your audience is to feed it at least once or twice a week with valuable content, whether you create it yourself or outsource it.

So what is it that you want to blog about?.   Pamela Wigglesworth is an international speaker, marketing consultant and founder of Experiential Hands-on Learning. She works with companies across multiple industries to enhance their offline and online presence to increase leads and sales.

Visit http://www.smemarketingbootcamp.com to learn emerging techniques to increase leads and improve sales.

Article Source: http://ezinearticles.com/expert/P_Lorraine_Wigglesworth/969794